What is branding and why is it so important?
We’ve all heard about how important first impressions are and this is absolutely true for your business too. It can be tempting to quickly throw together a logo using one of those online generators when you’re working to a tight budget, but choosing to create a strong brand identity from the outset of your business or start up will provide you with real return on investment in the long run.
The truth is, branding is so much more than just a logo, it’s the friendly face of your business, the first thing your customers see when they interact with you and the thing that they remember once they’ve purchased your product or service. Part of the branding work I do with you is about defining your audience and niche, working out what your brand’s core values and unique selling points are and using this to produce a professional and eye-catching visual identity.
Branding packages to get your business up and running
I have a selection of branding packages to suit you needs and budget, but no matter which of my services you decide on, I’ll work with you through each step to develop your brand that fills you with confidence (and may even make you squeak with excitement!).
If you’d like to discuss a bespoke package I’d be happy to talk through your requirements. Get in touch and I’ll aim to get back to you within 24 hours.
The basic branding package
from £300
Great for kick starting a business on a tight budget, this package will get you up and running with all the essentials such as your logo, social profile branding and a set of business cards to get you started with that all important networking. As with all my services, you’ll also have me on hand to provide you with a personalised service and to guide you through the brand development process.
Get in touchWhat’s included?
Branding Consultation
Initial 1hr consultation to give me a better understanding of your business, define your brand design needs and find the best ways to create an identity that will attract your ideal clients.
Logo Creation:
- Three varying initial concepts, with 2 revisions to the chosen concept
- Alternate coordinated logo layout, icon layout and wordmark
- All logo formats provided in Full Colour, Single Colour, and White files
- All logo file types will be provided (PNG, JPEG, AI, EPS, SVG)
Social Media:
- Social media profile picture (for use across Facebook/Instagram/Twitter)
- Cover Image for Facebook (or Twitter if preferred)
Print:
- Design, print and delivery of 500 business cards (1 name)
The Enhanced Branding Package
from £700
Check branding of your long list of to-dos for your business and let me take care of the essentials and more with my enhanced branding package. As well as all the essentials such as your logo, social profile branding and a set of business cards, you’ll also get promotional flyers designed and printed to kickstart your sales and brand guidelines to help keep all your marketing efforts on brand.
Get in touchWhat’s included?
Branding Consultation
Initial 1hr consultation to give me a better understanding of your business, define your brand design needs and find the best ways to create an identity that will attract your ideal clients.
Logo Creation:
- Three varying initial concepts, with 2 revisions to the chosen concept
- Alternate coordinated logo layout, icon layout and wordmark
- All logo formats provided in Full Colour, Single Colour, and White files
- All logo file types will be provided (PNG, JPEG, AI, EPS, SVG)
Social Media:
- Social media profile picture (for use across Facebook/Instagram/Twitter)
- 2 x cover images for Facebook and/or Twitter if preferred
- A set of 5 branded templates for social media posts, designed and set up in Canva so you can edit and reuse them to suit your content.
Print:
- Design, print and delivery of business cards (up to 3 different names totalling 500 copies)
- One promotional double sided A5 flyer, designed, printed and delivered (500 copies)
Brand guidelines:
- A PDF document outlining your logo use, fonts, and Pantone colours for your brand colour palette for web and print use
- One-page file type guide explaining how to use your logo in different formats and file types
The Branding Hero Package
from £900
Let me do the heavy lifting to get your brand off the ground to a flying start! My hero branding package covers all your bases, giving you a strong identity across digital and social platforms and also with killer print assets to get you noticed! You’ll also have me on hand to provide you with a personalised service and to guide you through the brand development process so you’ll end up with a robust brand identity that you’re confident to apply across all of your communications.
Get in touchWhat’s included?
Branding Consultation
Initial 1hr consultation to give me a better understanding of your business, define your brand design needs and find the best ways to create an identity that will attract your ideal clients.
Logo Creation:
- Three varying initial concepts, with 2 revisions to the chosen concept
- Alternate coordinated logo layout, icon layout and wordmark
- All logo formats provided in Full Colour, Single Colour, and White files
- All logo file types will be provided (PNG, JPEG, AI, EPS, SVG)
Social Media:
- Social media profile picture (for use across Facebook/Instagram/Twitter)
- 2 x cover images for Facebook and/or Twitter if preferred
- A set of 5 branded templates for social media posts, designed and set up in Canva so you can edit and reuse them to suit your content
- 3x ‘Hero’ banners or promotional graphics to use on your website
Website Graphics:
- 3x ‘Hero’ banners or promotional graphics to use on your website
Print:
- Design, print and delivery of 1500 business cards (up to 3 different names)
- One promotional A5 flyer designed, printed and delivered (500 copies)
- One 800mm x 2000mm branded roller banner, designed, printed and delivered (can be used for in store displays, events etc.)
Brand guidelines:
- A PDF document outlining your logo use, fonts, and Pantone colours for your brand colour palette for web and print use
- One-page file type guide explaining how to use your logo in different formats and file types
- A ‘Tone of Voice’ document where you can refer back to your brand values, messaging and USP and how to use them with a consistent tone of voice in your brand’s communications
How I work with you
I work with you every step of the way to develop a brand that is truly YOU! The Hero Studio process takes you through a few simple steps to get you from defining your audience to delivering a powerful visual identity.
Find out more
